MHE-Demag offers German-engineered compact construction equipment with new regional partner

06.12.17 Members' Corner

Partnership with Wacker Neuson to cater to construction needs in the region

Parañaque City, PHILIPPINES – December 5, 2017 – MHE-Demag, a joint venture between Jebsen & Jessen (SEA) and Demag Cranes and Components GmbH, ventures into the construction industry with German-engineered compact construction equipment in partnership with Wacker Neuson, one of the world’s leading providers of construction machines, equipment and services.

Wacker Neuson offers customers worldwide a comprehensive range of construction and compact equipment, spare parts and other key related services. It has a broad global presence in the construction, agriculture, landscaping, oil and gas, and municipal sectors.

Already established in providing large-scale material handling equipment such as cranes and hoists, warehousing equipment, building maintenance units and other similar products, MHE-Demag is successfully expanding its portfolio and supporting a wide range of new segments in partnership with Wacker Neuson, including the construction, infrastructure and plantation industries.

Klaus Schilling, Regional Director, MHE-Demag, said that both companies have a very strong value proposition for this new venture.

“Wacker Neuson is a world-renowned brand, standing for the highest quality and efficiency through superior engineering. MHE-Demag is well regarded as a reliable long-term partner with a strong local presence and engineering capabilities unparalleled in the material handling industry,” explained Schilling. “By combining the strengths of both companies, we are convinced that customers will get the best value for money throughout the life of the equipment. We are also exploring a new and creative go-to-market approach with this superior product from Wacker Neuson.”

For their part, Wacker Neuson sees this as an opportunity for professional and sustainable penetration of ASEAN markets, with a partner that shares their German philosophy of quality, service, and performance.

“Both companies have the opportunity to establish each of our respective brands; together allowing us to grow our businesses significantly in the region,” said Albrecht Hohenadl, Director, Business Development & Strategy Asia Pacific, Wacker Neuson. 

Growth market

Marc von Grabowski, President of MHE-Demag (P), Inc., said that as the construction, real estate and agricultural industries continue to grow, both MHE-Demag and Wacker Neuson see great opportunity especially as there will be a greater requirement for smaller-scale, affordable and efficient building and construction equipment.

“Infrastructure investments remain to be a top priority of the local government,” said Grabowski. “The Philippines is also known to be a leader in adapting innovations, with the usage of compact construction equipment getting more common here and around the world.”

Together with Wacker Neuson, MHE-Demag will be introducing its latest compact construction equipment, including Tracked Excavators, Mobile (Wheeled) Excavators, Tele Handlers, Wheel Loaders and Wheel Dumpers.

This range of equipment is mobile, easy to manoeuvre and compact, fitting narrow alleys perfectly and avoiding road blockage because of its size.

These compact excavators and dumpers are catered to smaller-scale contractors, including civil engineering and general contractors, property developers, contractors for housing, roadworks, gardening and landscape, farmers, plantation owners, miners, rental parks, recycling yards, logistics, and communal works, among many others.

MHE-Demag is also offering flexible and affordable financing options for the new product line, with an option to rent for as low as USD$ 50 per day.

“It is our vision to enable business-minded and hardworking Filipinos to achieve their dreams of becoming a well-respected contractor by enabling them to have access to efficient and world class equipment,” said Grabowski. “This will set them apart from their competitors by raising their capacity to perform jobs in less time and higher quality.”

Customers can also look forward to a strong and steady technical support of more than 700 service technicians across 63 branches in the region is also on standby with technical know-how and spare parts.

For more information on MHE-Demag Philippines and its latest offerings, you may contact (+632) 786-7500.


About MHE-Demag

Established since 1972, MHE-Demag is the name for material handling. We engineer, manufacture and maintain a comprehensive range of industrial cranes and hoists, warehousing equipment such as lift trucks and dock levellers, aerial work platforms, building maintenance units for safe working at heights, as well as automated car parking systems. Our customised solutions serve a wide range of industries from general manufacturing to aerospace, covering a broad customer base. 

A joint venture between Jebsen & Jessen (SEA) Pte Ltd and Demag Cranes and Components GmbH, MHE-Demag is headquartered in Singapore and operates within its close-knit regional network in Australia, Brunei, Cambodia, Indonesia, Laos, Malaysia, Singapore, Myanmar, Papua New Guinea, the Philippines, Taiwan, Timor-Leste, Thailand and Vietnam, among others. Our operation is supported by 11 manufacturing facilities and 63 strategically located branches in the region.

For more information, visit us at www.mhe-demag.com.

About Wacker Neuson

Wacker Neuson – all it takes! Wacker Neuson offers customers worldwide the promise of a comprehensive range of construction and compact equipment, spare parts, and related services. This includes internal and external vibrators for concrete compaction; trowels and screeds for concrete finishing; rammers, vibratory plates and rollers for soil compaction; demolition products and saws; lighting; generators; pumps; and heaters; as well as compact construction equipment, including excavators, wheel loaders, telehandlers, skid steer and compact track loaders, and dumpers. Wacker Neuson has earned its leading market position through an unwavering commitment to customers, as well as the reliability, performance, and innovation of its products. With corporate sales and service organizations in more than 35 countries, nine plants around the world, and an extensive dealer network, Wacker Neuson has a broad global presence in the construction, agriculture, landscaping, oil and gas, and municipal industries. In addition, Wacker Neuson provides solutions and services, such as financing, that meet the diverse requirements of its customers. Behind the brand stands the Wacker Neuson Group, a corporation with around 4,800 employees and sales of EUR 1.36 billion in 2016.


Media Contacts

Justine Bonilla

Dominguez Marketing Communications, Inc.

Mobile: +63 927-3092105

E-mail: justine.bonilla(at)dominguez.ph

Loh Mei Huang

Regional Marketing Manager

MHE-Demag Group

Tel: +603 – 3345 7888 and +6012 – 5270221

E-mail: meihuang_loh@mhe-demag.com